Deaconess Foundation strengthens its health and social services under unified name Rinnekodit
As of 1 February, all health and social services of the Deaconess Foundation will start using the nationwide brand name Rinnekodit. The unification started already in spring 2022, when the management systems of Rinnekoti, Diakonissalaitoksen Hoiva Ltd. and Caritas Palvelut Ltd., all part of the foundation, were merged.
– The goal of this unification is to ensure the competitiveness of the Deaconess Foundation’s business activities within the new wellbeing services counties. By means of the new Rinnekodit business unit we are better equipped to provide effective nationwide health and social services for those in need. As a social foundation group, business activities are an important way for us to build a more just society. People are always at the center of everything we do, says Olli Holmström, the CEO of the Deaconess Foundation.
The name Rinnekodit was chosen after careful brand investigation. The name has a long and distinguished history within the Deaconess Foundation.
Rinnekodit provides special services for urbanizing Finland
Rinnekodit provides comprehensive health and social services for the elderly, for mentally or otherwise disabled people, for people with addictive disorders and for homeless people, for children and youth as well as for other people in need of special support. Also, the Deaconess Foundation’s children and youth services are provided in the future under the Rinnekodit brand. Rinnekodit currently operates in 20 locations within 13 wellbeing services counties, and has approximately 4 500 customers.
– Rinnekodit already has a nationwide service network, but not for all of our customer groups. We have plans to increase our services for children and youth with special needs and for the homeless, among other things, as there is demand for our effective services and know-how especially in larger cities, tells Business Director Leila Rutanen.
– Our goal is also to be a provider of meaningful employment for healthcare and social welfare professionals. We promise a welcoming orientation and career paths for professional development, says Rutanen. Rinnekodit employs approximately 2 600 healthcare and social welfare professionals.
– We work in multi-professional teams, we provide training, and we share our know-how. Therefore, we provide effective services, and the work is meaningful also for our employees, notes Rutanen.
The health and social services sector is undergoing changes, as new operating structures and practices are created in order to generate people-oriented service entities within the new wellbeing services counties. Rutanen believes that, for example, by rationalizing the demands for qualifications and training, by flexible sizing requirements and by ensuring a level playing field for private health and social service providers, the future of health and social services is secured and challenges in the availability of labour are overcome.
Roll-out of Rinnekodit name in phases
The transition to Rinnekodit name will happen in phases, and the old brand names and logos will still be visible for a while in various places. The new name and look were used for the first time in the recruiting campaign for summer workers that started in January. Rinnekodit employs approximately 400 summer workers nationwide. Also, the Rinnekodit.fi website, social media channels and email addresses will be updated during the launch.
For further enquiries and interview requests please contact:
Communications and Marketing Director
+358 44 762 1992
The Deaconess Foundation works for human dignity. Together with Rinnekodit services operator, the 155-year-old foundation provides effective social welfare and health services for people in need of special support. As a social foundation group, we build a more just society. Profits from our operations go to supporting those in the most vulnerable situations. People are always at the center of everything we do. For more information, please see www.hdl.fi
Rinnekodit is a special services provider for urbanising Finland. Rinnekodit provides effective health and social services for the elderly, for mentally or otherwise disabled people, for people with addictive disorders and for homeless people, for children and youth, as well as for other people in need of special support. Rinnekodit also provides meaningful employment for approximately 2 600 health and social services professionals, who are highly skilled and put their heart into their work. Rinnekodit is a part of the social foundation group of the Deaconess Foundation. Rinnekodit – On all Pathways of Life. For more information, please see www.rinnekodit.fi